How to get yourself to exercise more:
op thinking about the beginning: To examine whether—and why—people underestimate how much they enjoy exercise. Design: Across four studies, 279 adults predicted how much they would enjoy exercising, or reported their actual feelings after exercising. Main Outcome Measures: Main outcome measures were predicted and actual enjoyment ratings of exercise routines, as well as intention to exercise. Results: Participants significantly underestimated how much they would enjoy exercising; this affective forecasting bias emerged consistently for group and individual exercise, and moderate and…
1 min read
How can you reduce pain?
in is a complex subjective experience that is shaped by numerous contextual factors. For example, simply viewing the body reduces the reported intensity of acute physical pain. In this study, we investigated whether this visually induced analgesia is modulated by the visual size of the stimulated body part. We measured contact heat-pain thresholds while participants viewed either their own hand or a neutral object in three size conditions: reduced, actual size, or enlarged. Vision of the body was analgesic, increasing…
1 min read
Does superstition actually increase performance?
s: Superstitions are typically seen as inconsequential creations of irrational minds. Nevertheless, many people rely on superstitious thoughts and practices in their daily routines in order to gain good luck. To date, little is known about the consequences and potential benefits of such superstitions. The present research closes this gap by demonstrating performance benefits of superstitions and identifying their underlying psychological mechanisms. Specifically, Experiments 1 through 4 show that activating good-luck-related superstitions via a common saying or action (e.g., “break…
1 min read
Should every store have a beautiful female employee?
teris paribus, having her there should make the store better at selling expensive stuff to guys: Exposure to mating cues activates the goal to signal one's mate value to members of the opposite sex. This mate attraction goal may render men perceptually ready for products that signal their mate value to women. As men's mate value is partly determined by their financial prospects, men may be more likely to notice products that would signal their financial resources to women. The…
1 min read
Do attractive TV anchors make men unable to remember the news?
e experimental study reported here employed one of the most compelling visual cues of female sexual attractiveness (low waist-to-hip ratio) to test the influence of news anchor sexualization on audience evaluations of her as a professional and their memory for the news that she presents. Male participants saw the sexualized version of the anchor as less suited for war and political reporting. They also encoded less news information presented by the sexualized than her unsexualized version. Conclusions were drawn in…
1 min read
Which sex gets beer-goggles worse: men or women?
is study seems to say women get it worse: Acute alcohol consumption increases ratings of attractiveness to faces. This may help to explain increased frequencies of sexual encounters during periods of alcohol intoxication. At least in part, such increased attraction may be the result of alcohol consumption decreasing ability to detect bilateral asymmetry, presumably because of the reductions in the levels of visual function. We tested the hypotheses that acute alcohol consumption decreases ability to detect asymmetry in faces and…
3 minutes
How is banning smoking related to drunk driving?
ing geographic variation in local and state smoke-free bar laws in the US, we observe an increase in fatal accidents involving alcohol following bans on smoking in bars that is not observed in places without bans. Although an increased accident risk might seem surprising at first, two strands of literature on consumer behavior suggest potential explanations — smokers driving longer distances to a bordering jurisdiction that allows smoking in bars and smokers driving longer distances within their jurisdiction to bars…
1 min read
If you want to crack someone’s skull, should you use a full beer bottle or an empty one?
oks like you should enjoy your beer before you assault people: Beer bottles are often used in physical disputes. If the bottles break, they may give rise to sharp trauma. However, if the bottles remain intact, they may cause blunt injuries. In order to investigate whether full or empty standard half-litre beer bottles are sturdier and if the necessary breaking energy surpasses the minimum fracture-threshold of the human skull, we tested the fracture properties of such beer bottles in a…
1 min read
