Alright, time to make the “official” announcement…
My book, Barking Up the Wrong Tree: The Surprising Science Behind Why Everything You Know About Success Is (Mostly) Wrong, will be available May 16th on Amazon, Barnes and Noble, and iBooks.
(Yes, there’s an audiobook version, read by a guy who speaks far more intelligibly than I do.)
This thing took more than 2 years of my life and 20 cc’s of my soul to complete. It contains the answers I wish I’d had many years ago about what leads to a successful life, all drawn from scientific research and expert insight.
Each chapter takes one of the maxims of success we’ve all heard (“Nice guys finish last” “It’s not what you know, it’s who you know”) and gives it the Mythbusters treatment. Is it true? Is it false? Somewhere in between? And how do you use that answer to excel at whatever path you choose in life?
But this isn’t going to be some dry reference book…
Oh, no way. You’ll get examples from the most interesting of places — by looking at people who can’t feel pain and fear, from serial killers, Shaolin monks, pirates, Toronto raccoons, Genghis Khan, and even scientific research on how long you can be Batman.
But I don’t expect you to just take my word for it. Seriously, this is the thing I could not be more biased about. And I’m the guy who cites experts for everything, right? So why should my book be any different…?
Dan Pink, #1 New York Times bestselling author of Drive, says:
In this compulsively readable work, Eric Barker is your rollicking guide on a journey through the science of success. You’ll discover why some of us are orchids and others dandelions, what pirates and prison inmates can teach us about honesty and generosity, how to network like the world’s greatest mathematician, and much, much more. Barking Up The Wrong Tree is a brilliant kaleidoscope of a book. It shines with so many insights you might need sunglasses to read it!
Wharton Professor Adam Grant, New York Times bestselling author of Give and Take, says:
Delightfully puckish, evidence-backed and full of insight, this book answers questions about success that have puzzled us for far too long.
Stanford Professor and bestselling author Bob Sutton says:
Barking Up The Wrong Tree is a masterpiece.
(I’m still kinda stunned they said this stuff without me owing any of them my first-born child.)
But here’s the thing: I don’t want you to buy the book on May 16th. Yes, that’s right. I’m telling you not to buy the book when it comes out…
Pre-orders matter a lot. They really help me out. And if you’re gonna help me out, it’s only fair that I help you out. How? By offering you supercool exclusive goodies for pre-ordering.
Chances are, I read a lot more than you do. And, truth is, even I rarely pre-order books. But I’d love for this to be an exception. So let me make it worth your while. And if you wanna pre-order more copies to give as gifts, awesome — I’ll give you more bonuses.
So what are these supercool bonuses? Well, I’m flattered you asked…
You only gotta buy one copy. You were gonna do this anyway. But do it now instead of adding it to that junk drawer we all call a “wish list” and you get some pretty cool stuff:
So you want to give the book to some friends as a gift? Awesome.
Yes, you get all the previous goodies: the bonus chapter, my list of “quake books”, and all the blog posts I consider “essentials.” But you also get what’s behind Door #3:
Want to get all your Christmas shopping done 8 months early? Or have you always dreamed of building a small fort out of my words? (Actually, no one has ever thought of that but me. And now my publisher knows what I did with all those advance copies they sent me. Crap.)
Anyway, pre-order 15 copies and you get all the previous goodies: the bonus chapter, the “quake books” list, the essential blog posts, autographed bookplates, the workbook, and the shout out. Plus…
Maybe you want to order 50 or more for your employees, your school, your book club, or you want each one of 150 lawn gnomes to possess their own copy. In that case, let’s get creative, shall we?
Email me and make me an offer. Choose your own bonus. Maybe you’d like me to come speak, or consult, or something even more interesting. (I also make great macaroni pictures and popcorn necklaces.)
So if you want to buy a whole mess of books and want a custom bonus, then email me at email@example.com for two reasons:
But time to get to the single most important thing…
This book makes the blog possible. I don’t have banner ads and I’ve never bothered you before with sales pitches. So if you’ve ever wanted to help support the blog or to say thanks, this is your chance.
Okay, that’s enough shilling. Next week we will return you to your regularly scheduled blog post filled with interesting ideas, useful tips, expert insight, snarky jokes, and countless grammatical war crimes.
The Fine Print:
PS: Remember — May 16th deadline. After that, no goodies. (I’ve posted plenty about beating procrastination, so you don’t have any excuses, wiseguy.) Pre-order here. Thank you! :)