Does your name determine whether or not you’ll be promoted?

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People with easy-to-pronounce names are evaluated more positively and may have an edge in the workplace.

Via Eurekalert:

In the first study of its kind, and published in the Journal of Experimental Social Psychology, researchers analysed how the pronunciation of names can influence impression formation and decision-making. In particular, they demonstrated “the name pronunciation effect,” which occurs when people with easy–to-pronounce names are evaluated more positively than those with difficult-to-pronounce names.

The study revealed that:

  • People with more pronounceable names were more likely to be favoured for political office and job promotions 
  • Political candidates with easy-to-pronounce names were more likely to win a race than those without, based on a mock ballot study
  • Attorneys with more pronounceable names rose more quickly to superior positions in their firm hierarchies, based on a field study of 500 first and last names of US lawyers

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