5 research based tips for creating an online dating profile that gets results:



Post a photo of yourself with a hot ex:

Via Jena Pincott:

Both male and female volunteers rated faces as more attractive, desirable, and dateable when paired with hot exes than when featured solo.


Guys, a picture of you next to an awesome car helps too:

We manipulate the resources of a target male by placing him in an identical position next to three cars of vastly different monetary values that implies ownership of each car. Our results generally support the hypothesis of a positive linear relationship between a male’s attractiveness and the value of his resources.


Use a 70/30 ratio in terms of describing yourself vs what you’re looking for:

The results showed that a 70 percent “this is me” versus 30 percent “this is what I am looking for” balance attracted the greatest number of replies.


Guys, don’t underestimate the importance of that education question:

If dissimilarity contacting patterns are found, women are highly reluctant to contact partners with lower educational qualifications.


Know what things people are really looking for:

The traits that appeared to influence the hit rate for advertisements placed by males were, in order of importance, education level, age, height, and resources offered, all of which were positively correlated with the hit rate. In contrast, certain traits advertised by females such as weight, height, education, and stated age were all negatively correlated with the hit rate. Resources offered by men had only a small positive effect and the advertising of general attractiveness by women had no effect at all on the hit rate, suggesting that respondents to personal advertisements rely much more on relatively objective traits, such as achieved education, male height, and female weight, than on those traits which are more open to subjective error or manipulation.

Also good to know:

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