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Fortune Magazine posts an excerpt from Reid Hoffman and Ben Casnocha‘s new book “The Start-up of You: Adapt to the Future, Invest in Yourself, and Transform Your Career” offering solid tips on expanding your network the right way.
Via Fortune Magazine:
Reid’s rules
In the next day: Look at your calendar for the past six months and identify the five people you spend the most time with — are you happy with their influence on you?
In the next week: Introduce two people who do not know each other but ought to. Then think about a challenge you face and ask for an introduction to a connection in your network who could help.
Imagine you got laid off from your job today. Who are the 10 people you’d e-mail for advice? Don’t wait — invest in those relationships now.
In the next month: Identify a weaker tie with whom you’d like to build an alliance. Help him by giving him a small gift — forward an article or job posting.
Create an “interesting people fund” to which you automatically funnel a certain percentage of your paycheck. Use it to pay for coffees and the occasional plane ticket to meet new people and shore up existing relationships.
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