We are warmer or colder toward others when the temperature is warmer or colder

.

“Holding warm feelings toward someone” and “giving someone the cold shoulder” indicate different levels of social proximity. In this article, we show effects of temperature that go beyond these metaphors people live by. In three experiments, warmer conditions, compared with colder conditions, induced (a) greater social proximity, (b) use of more concrete language, and (c) a more relational focus. Different temperature conditions were created by either handing participants warm or cold beverages (Experiment 1) or placing them in comfortable warm or cold ambient conditions (Experiments 2 and 3). These studies corroborate recent findings in the field of grounded cognition revealing that concrete experiences ground abstract concepts with which they are coexperienced. Our studies show a systemic interdependence among language, perception, and social proximity: Environmentally induced conditions shape not only language use, but also the perception and construal of social relationships.

Source: “The Thermometer of Social Relations: Mapping Social Proximity on Temperature” from Psychological Science, Volume 20 Issue 10, Pages 1214 – 1220

Join over 320,000 readers. Get a free weekly update via email here.

Related posts:

New Neuroscience Reveals 4 Rituals That Will Make You Happy

New Harvard Research Reveals A Fun Way To Be More Successful

How To Get People To Like You: 7 Ways From An FBI Behavior Expert

Share

Subscribe to the newsletter